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‘Don’t Cut Corners To Grow Business’

July 6, 2017
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Chief Executive Officer (CEO) of the leading mobile telecommunications company, MTN, Mr. Ebenezer Twum Asante, has advised up and coming entrepreneurs against cutting corners to grow their business.

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According to the MTN CEO, businesses thrive on integrity, trust and prompt service delivery, cautioning that “do not pay bribes to get contracts and other favours to grow your firm.”

Mr. Twum Asante made the call at the 7th Victory Business Summit and Fair (VBSF) held at the Victory Presbyterian Church auditorium at Adentan-Frafraha near Accra.

Speaking on the topic: “Service Mission: Catalyst for Sustained Business Growth,” Mr. Twum Asante opined that every business should have a mission and vision.

“As Christian business men and women we must live by the Christian ethos in all our dealings,” he said.

However, he cautioned that the desire to set up businesses should not be solely on profit but how it will affect human kind positively.

A legal practitioner and entrepreneur, Mr Prince Asare, took participants at the summit through the ‘dos and don’ts’ of running small & medium enterprises (SMEs) in Ghana.

He admonished SMEs like barbering shops, hairdressing salons, road side mechanics owners to register their businesses.

“You need to register your business as the law requires.  This is the first step every entrepreneur should take,” he added.

The lawyer-cum entrepreneur also advised business owners to pay their taxes promptly to avoid any legal tussle(s).

“When you fail to pay your taxes and the law catches up with you, the law enforcement agencies will come after you and at that point you will have no excuse,” Mr. Twum Asante warned.

In his welcome address, Chairman of the Planning Committee, Mr. K. O. Adu Larbi, called on participants who have business plans to forward them to the committee for guidance and support.

“The submissions should demonstrate clearly what the plan intends to achieve and how such a business will make a difference in the market place.  Sustainability and profitability should also be captured in the plan as evidence,” he stressed.

Mr. Adu Larbi disclosed that deadline for the submission of the business plans was 18th July, 2017.

“All entries would be reviewed and shortlisted for detailed consideration after which the first three in terms of responsiveness will be assisted with soft loans by Victory Presbyterian Church, organisers of the summit,” he added.

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Tags: accraasanteasarebusinessBusiness_FinanceCEOchairmanChief Executive Officer (CEO)Ebenezer Twum AsanteeconomyentrepreneurEntrepreneurshipghanaK. O. Adu Larbilaw catcheslawyer-cum entrepreneurMobile telecommunicationsMTNMTN GroupPlanning CommitteeprinceService MissionSmall businessVictory Presbyterian ChurchWireless Telecom

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