Electricity Company of Ghana (ECG), the public electricity distribution company in Ghana, has scooped two awards in the Ghana Information Technology and Telecom Awards (GITTA) held at Kempinski Hotel in Accra on Saturday, July 15, 2017.
The highly competitive industry awards, now in its 7th year, recognise customer service innovation and excellence in the Ghana Telecom and Information Technology industry.
The theme for this year’s awards was: “Promoting and Rewarding Excellence in Ghana ICT sector,” which gave eligible organisations and individuals the opportunity to compete for prestigious awards.
This year’s edition introduced two new categories to reward institutions which are using innovative ICT technologies in the government sector.
The ECG competed in the category: Best Government use of Social Media (Citizen Engagement) alongside Ghana Civil Aviation Authority and the Communication Authority, of which ECG was selected as the best deserving company.
ECG was also selected as part of the category: Best Ministries, Department and Agencies Website for effective citizens’ engagement.
In this category, the nominations included Ministry of Health, Ministry of Environment, Science, Technology and Innovation, and the Ministry of Trade and industry Ghana.
ECG was again selected as the best for this category of the awards.
ECG has been very proactive in customer engagement on social media in addressing issues of interest and concern to customers.
It has initiated and rolled out various campaigns to educate its customers online.
There are a number of educative content on its website, alongside social media campaigns such as ‘Knowing your metre,’ ‘Understanding your bill,’ ‘Getting Electricity’, just to mention a few.
Customer enquiries relating to the various campaigns are duly addressed, and promptly.
The pro-activeness of our Digital media team in responding to customer complaints and solving them in real time, innovative creative like GIFs, to make easy understanding of ECG’s operations and processes has been remarkable.
The quick responses online earned the ECG Digital media a Green Badge on Facebook for three months consistently since last year.
These activities have made ECG a very effective customer engaging and interactive institution online, and thus earned the Company the prestigious awards of Best Government use of Social Media (Citizen Engagement), and Best MDA Website.
Managing Director of ECG, Ing. Samuel Boakye Appiah, expressed delight at the achievements of the Digital Media Team under just a year of kicking it into motion.
“We are elated about efforts of the Public Relations Division in restoring a good image and enhancing the reputation of the company,” he told journalists.
Moving forward, he said, ECG was looking at more innovative ways to improve customer services such as email delivery of bills, and the use of mobile technology to ease paying bills.
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