programmatic advertising

Headlines

Google Ad Boycott Could Aim Ire At Ad-Serving Software

Google's money-making foundation is strong enough to endure a current boycott by advertisers, but the movement could...

International

Newspapers Aim To Ride ‘Trump Bump’ To Reach Readers, Advertisers

The Trump administration's combative view of traditional news media as the "opposition party" and "fake news" is...