A survey conducted by GeoPoll has shown that Metro TV is the least watched television station in Ghana in the third quarter of 2015. The station placed 9th with an audience share of 4.8 percent.
According to the report which includes quarterly data on the top television stations in Ghana from July to September 2015, UTV is the most watched TV station followed by TV3.
“During Q3, which runs from July 1st to September 30th, 2015, GeoPoll found that UTV and TV3 were in close competition for viewers, as has been the case in previous quarters.
In Q3, UTV emerged as the number one station, with an average audience share of 22.4% over the three months, and TV3 was number two with a share of 20.7%. The two stations have similar ratings throughout the day, with UTV coming out on top primarily due to their strong performance in the evening prime time,” the report said.
“During Q3, UTV experienced their strongest ratings during prime time on Wednesdays, Thursdays, Fridays, and Saturdays, with an average rating of 6.9 at 20:00 and 7.3 at 20:30 on those days.
TV3 also experienced their strongest ratings during the evening, experiencing a daily peak from 19:00 to 20:00, with a rating of 5.6 at 19:00 and 5.4 at 19:30.
On Sundays, TV3 experiences an additional peak in viewership, with an average rating of 6.5 on Sundays at 20:30,” it added.
GTV came third with 11.6% while Adom TV placed fourth with 10.6% audience share. Joy Prime, GH One, Viasat One and Joy News followed in that order.
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