Groupe Ideal on Tuesday, 14 February, 2017 treated over 800 staff members and customers to a full surprise of branded chocolates to feel the atmosphere of love on Valentine’s Day.
The surprise party started internally with over 800 staff members as well as customers who visited Groupe Ideal’s touch points receiving a bar of chocolate each.
Speaking on the Ideal Way Chocolate project, Director for Corporate Communications and Strategy, Ekow Blankson, said “Customer centricity is one of the main strategic pillars of Groupe Ideal this year. Sharing in our joy on a special occasion as Val’s Day with our staff and customers is the right thing to do.”
The Groupe Ideal team led by the corporate communications also went to Echoing Hills Orphanage Home at Madina, Accra to share the joy with the children.
According to Mr. Blankson, “the excitement on the faces of our staff members and customers spoke volumes,” Mr. Blankson added.
He explained that “each customer who walks in to any of our 13 subsidiary branches was given a bar of chocolate as a valentine gift.”
“For us at Groupe Ideal, it is important to spend a day like February 14, with our customers and the needy,” Mr. Blankson added.
Groupe Ideal is a registered business group that manages a diverse portfolio of businesses primarily in Ghana with a long-term vision of becoming a world class conglomerate.
It operates in areas such as of investment banking, business finance, media services, asset management, mining and offshore, security services and consultancy services.
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