Yaw Poku, a chemical engineer, social entrepreneur and founder of Peini, a socially conscious premium cosmetic brand has been recognized by Coca Cola Ghana, as a part of its Ghana @ 60 celebrations celebrating 60 young Ghanaians doing exceptional and impactful works in entrepreneurship, community service and education.
60 Finalists were chosen to be celebrated from over 2000 submissions nominated by the public. From the 60 finalists, Coca Cola desires to crown the Overall 6, called, the Next Big 6, drawing relevance from Ghana’s original Big 6 Founding Fathers connected to the nation’s independence.
Selection of the Big 6 will be based on 70 percent of jury’s decision, and 30 percent public reaction on the Coca Cola Ghana @ 60 Campaign on Facebook and will be awarded at a formal celebration on the 30th of March.
To garner support for nominees, the public is encouraged to give feedback on those who have inspired them the most with comments in each category.
Yaw has been recognized globally for his research and development of naturally sourced oils from agro-products indigenous to Ghana and West Africa including shea butter, coconut, palm kernel, groundnut, and baobab which has evolved into Peini, a 100% organic, paraben and toxin-free premium collection of cosmetic products made in Ghana for skin and hair including Shea Butter Hand Cream, Shea Butter Body Conditioner, Shea Butter Black Soap Shower Gel, Hair & Scalp Conditioning Spray, Insect Repellent, Face Wash, Anti-Bacterial Hand Wash, and Raw Shea Butter.
With Peini, Yaw has proved his commitment to community, income improvements and social inclusion in Ghana by partnering with farmers in the Western and Northern Regions of Ghana, procuring and sourcing ingredients from socially conscious sources and working with widows, orphans and subsistence women farmers to extend the local value chain and provide sustainable markets for local output. There are also plans for proceeds from sales of the Insect Repellent to be used to fund an infant malaria prevention program in rural communities.
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